Food as a social connector.
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XTOPIA F&B Group
A tech-powered F&B platform.
TROFI builds the tables where communities form — from premium dine-in restaurants designed for immersive culinary experiences to high-density cloud kitchens optimised for speed and delivery scale.
30+
F&B Brands
12
Cities
20M
Meals Served
The Portfolio
30+ brands. One platform.
Chestnut BakeryArtisan Bakery
Lunch RoomSocial Dining
Almajlis AlkhaleejiTraditional Gulf Dining
HABRATop 50 · Best Discovery
OVERJARModern Dining
CHKNChicken Concept
WOOP!Casual Eats
GUN BUNBest Burger · Highly Recommended
nagwa / نقوCafé Concept
PHET PHETThai Cuisine · 2026 Hot List
SORSContemporary Dining
BellbirdAll-Day Dining
White BottleCafé & Roastery
chunk_Bakehouse
Leila / ليلىLevantine
Century BurgerHouse of Burgers
ULBUrban Lunch Bar
Flat BurgerSmashed Burgers
بخاري الحارةTraditional Saudi
فيروز جاردنGarden Concept
INNOVATION LAB
PORTFOLIO
Launching 2026 – 2027
Nine new concepts entering the platform — from authentic Chinese diners to chef-led Anatolian cuisine and tavern pizzerias.
Mei & Lao · Bistecca · Yulan · Umit · Tolia · Piri Piri · Artigiano · On The Block · Dumpling Shack
As Featured In
AWARDS &
RECOGNITION
Top 50
Best Discovery
Best Croissant — UK
Best Bakery — Riyadh
Best Patisserie — Riyadh
Best Thai Casual Dining
of the Year
Best Breakfast
Top 50 — MENA
Best Burger
Highly Recommended
Best Burger
Highly Recommended